In reply to a message from Philippe Picavet sent Wed 15 Dec 2010:
Like Phillippe, I’m a bit behind the curve as I have only just
spotted the two posts. But I thought it worth commenting that the
contents of press packs are not an exact science at all. If two are
picked up by two public visitors to the same show on the same day,
the contents will probably be the same. But they will not
necessarily be the same as the packs given out to journalists that
Also, another group of more favoured journalists will have received
advance copies under an embargo. The contents will almost certainly
be different to those given to the public and may even be tailored
to individual journalists� requirements, especially if they are
For a variety of reason in those pre-digital days, the content of
packs for different shows were often not the same. English language
packs dished out at Geneva and Paris, often resembled the French
packs dished out at the same shows more closely than English
language packs dished out at London.
London and New York packs could also differ, not least because of
the different specs of cars in the two different English-speaking
markets. For the Series 3 E Type, these included the obvious
lhd/rhd differences as well as such visible features as the bumpers
and the aircon.
Given these factors, a fine press pack with contents carefully
assembled years after the event could very well contain a copy of
every press photo issued by the factory that related to the car
featured in the pack for that event. But it may well be the only
pack in the world with a set of contents that comprehensive!
Another factor is what happened to the packs after they were dished
out. Many (most?) packs of that era that come onto the market tend
to do so from journalists. Over the years, I have often found that
the most complete sets came from senior journalists with no
interest in Jaguars whatsoever � so they went straight into the
For others, in those non-digital days the photos they used to
accompany their articles will have been sent away to the production
side of the magazine or paper they worked for, never to return.
I have a pack entered into my winter auction (see
www.jaguarautomobilia.com) that initially came from a journalist
and there are only four photos left!
Hope this helps but happy to take any follow-up queries.
Jaguar Automobilia Collector
Wye, Kent, United States
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