Q: How did Jaguar get the I-Pace to market before rivals?
A: “I don’t think we answered the questions needed to make an electric car before anyone else, as the whole industry is doing it. But we had some very strong-minded individuals, like Dr Wolfgang Ziebart [JLR’s former engineering boss] who said we are going to do this and that it is the right thing to do. It built up a head of steam, and tapped into the fact we rise to engineering challenges in the UK. We like those kinds of challenges.”